What is Close Up Magic?

What is Close Up Magic?

Let's Make Magic Happen

Close-Up Magic is delightful & intriging

Let's Make Magic Happen

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What is Close-Up Magic?

Close-up magic is often called “Magic of the Hands.”  It is an intimate style of magic performed mere inches or feet from you and your guests.

Close-up magic is often performed with playing cards, coins and other common objects.

Close-up magic is considered the most versitile and popular style.  Guest’s love the intimacy and party hosts are thrilled to have entertainment that moves to and around the guests.

Where is Close Up Magic Performed?

Close-up magic happens anywhere guests are standing, sitting, milling, waiting, In your home, at a resort, even on the beach. Gene makes magic happen in front of your eyes.

  • At a recent Gala, Gene strolled among the guests.
  • During an April wedding in Santa Barbara, Gene entertained guest seated at their tables.
  • In Santa Ynez last month, the host had Gene perform from a stationary table where guests came to him.

Close-up magic is versatile, so it can fit what works best for your party or event.

Our Specialties

Gene makes magic happen
Private Party

corporate events

cocktail reception

adult birthday

wedding reception

anniversary party

company retreat

gala fundraisers

grad party

What Gene Will Do For You

Gene will add moments of wonder and awe to your event.

There is a reason so many party planners and hosts bring Gene in for their special events… Guests love him!

He has a warm performance style and a way with people that is wizardry in itself. Top that with Gene’s incredible magic and you have entertainment that is like a fabulous desert… tasty and delicious.

Wedding Magic

“You made a magical night even more so. Thanks you!”

Ali Magic

“You made my sweet man happy. What a gift you have.”

Close-UP party magic

“Our guests couldn’t stop talking about you”

Magic Castle Fun

“You were a hit with our Magic Castle guests and members”

Get In Touch

Gene Urban

Santa Barbara, CA


The Magic Castle Cabaret Santa Barbara – News and Info

The Magic Castle Cabaret Santa Barbara – News and Info

This Is The Personal Website of Santa Barbara Magician Gene Urban and Not the Magic Castle Cabaret’s Official Website

Post Note: 2021

The Magic Castle Cabaret is Currently Closed.
There is no information about reopening.

When I am performing magic, people often ask about the new Magic Castle Cabaret that opened in February 2019 in Santa Barbara. It is always exciting to talk to people about this new magical venue that is part of the Santa Barbara landscape. 

The new Magic Castle in Santa Barbara is called the Magic Castle Cabaret and is not a replica of Hollywood’s Magic Castle. Although Milt Larson founded Hollywood’s Magic Castle, the Cabaret is the brainchild of him and his wife Arlene. They have combined their knowledge and passion to create a very unique venue for members and guests.

What Happens At The Magic Castle Cabaret?

An evening at the new Magic Castle Cabaret is unlike anything else in Santa Barbara.

Guests are captivated by an interior that feels a bit European mixed with Hogworts combined with exceptional entertainment. 

An evening at the Magic Castle Cabaret will feature a magician from the Magic Castle in Hollywood and/or a variety arts entertainer such as a singer, ventriloquist, comedian, mime, tap dancer or stage magician. 

Will There Be Food and Beverage at The Magic Castle Cabaret?

Members and Guest of the Magic Castle Cabaret will enjoy a full bar including spirits, and a variety of wine, beer, and non-alcoholic beverages.

Although there is light food fair offered, it is not a dinner house with a full menu.

Arlene has planned a variety of finger foods, and other nourishment guaranteed to delight those gathered for an evening of fun, magic and variety arts.

Can Anyone Come To The Magic Castle Cabaret?

Santa Barbara’s Magic Castle Cabaret follows suit with the original Magic Castle in Hollywood and is a private club. Members are able to bring guests and  have the opportunity to offer guest passes to their friends.

So far, the Magic Castle Cabaret has attracted lots of local members as well as many notable magic types including: Steve Martin, David Copperfield, Lance Burton, Alan Parsons and Penn & Teller. You never know who you might see during a visit to the Cabaret.

Where Is The Magic Castle Cabaret?

The Magic Castle Cabaret is located at 30 Las Patos Way in Montecito, CA. 

For people who have lived in Santa Barbara for a while, the Cabaret occupies the same space as the former Café de Oro just east of Angela Park Bird Refuge.

 For More Details, visit the Magic Castle Cabaret Official Website

A Few Words From Gene Urban

I am personally thrilled about the opening of a magic venue in my own backyard. Although I love going to and performing at the Magic Castle in Hollywood, not battling LA traffic to enjoy the art I love is divine.

If you have a question or would like to join me as my guest at the Cabaret, let me know by calling me at 805-729-8459 or emailing me at [email protected]

If you want to become a member yourself, simply email or call Arlene Larson and tell her Gene Urban sent you her way. Arlene’s email is [email protected] and phone number is
805-845-0555. Please view the official Magic Cabaret Website for more information.

I hope to see you soon at the Magic Castle Cabaret and if you need great magic at your own party, wedding or corporate event, I’d be delighted to make it happen.

Gene Urban
[email protected]

Party Entertainment in Santa Ynez

Hosting a Party In Santa Ynez?

Gene Urban Will Help Make Magic Happen

Fantastic Party Entertainment in Santa Ynez CA

party entertainment in montecito

               Gene with Nick & Muhammad Ali

Having a party or event in Santa Ynez? Whether it is private party in your home or an event at one of Santa Ynez’s superb wineries, you want your guests to have a memorable experience. One of the ways to insure success is unexpected party entertainment like Magic Castle magician, Gene Urban.

Gene Urban is the real deal. My friend Muhammad Ali was simply wowed by him. I love to share his talents at my parties; he is always a hit. Nick Lowery, NFL Hall of Fame, Lowery Foundation

Party Entertainment in Santa Ynez Can Be Magic

Gene’s magic is a great choice no matter the type of party you are hosting. Celebrating a 40th, 50th or 60th birthday? Gene will mingle with your guests, helping them to feel special and wowing them with the amazing close-up magic and mind-reading guests at the Magic Castle relish.

wedding party entertainment montecitoPerhaps you are hosting a wedding reception. What else could be better than astounding magic during a party celebrating the magic of love? It’s understandable why top wedding planners call on him to add unexpected wonder during their client’s special day. Read more about Gene’s wedding reception magic.

Gene was fantastic. Our guests were surprised and delighted. Gene is a pleasure to work with and we would happily recommend him to others. Thank you Gene. Glen L., Los Olivos

Maybe you are planning an anniversary get-together or client appreciation party? Gene’s magic is all about connecting with people and celebrating life’s wonders. His stellar magic and mentalism are always a hit. You’ll find out when your guests ask, “Where did you get the magician? He was fantastic!”

What does Gene Urban do at a Party?

corporate event magic santa barbaraThe phenomenal thing about Gene Urban is his versatility and warmth. He mingles among the guests adding moments of wonder. He performs for people seated at tables or while standing. He moves around looking for opportunities to add to your guest’s experience. Party hosts say “it is so much fun watching our friend’s reactions.”

Some clients want Gene to perform in front of the entire group too. Gene’s stand-up show is perfect for mostly adult parties in the 25-60 guest range.

How Do I Hire Magician Gene Urban

Call and talk to Gene Urban about your upcoming event today at 805-729-8459 or email using the form below.

Let Gene Make Magic Happen for You and Your Friends.

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Magician’s Gene Recommends

I am often asked who I recommend if I am already booked for an event on the date you are hosting your party. There are a number of strong magicians and many more who are more hobbyist than professional. Below are a few of the people I recommend.


  • Patrick Holcombe is an affable man and good magician. He performs some unusual magic that guests like and treats guests very nicely while dazzling them with his legerdemain. He can be reached at http://patrickholcombe.com/ or 602-625-8790.
  • Brett Barry performs mentalism versus magic. If you are interested in that style of performance, he is a good choice. http://www.phoenixmentalist.com/

Las Vegas:

Robb Weinstock is my go to magician in Las Vegas. He is an award winning magician who is also a heartfelt performer. Your guests will love him. http://www.robbweinstock.com/home.html

Corporate Entertainment in Goleta CA

Corporate Entertainment In Goleta

Let's Make Magic Happen For You

Corporate Entertainment in Goleta

Are you planning a corporate event and looking for the best corporate entertainment in Goleta? You probably want something most everyone will enjoy and remember. Perhaps something exciting, entertaining and unexpected. We have a fantastic solution.

Fabulous Corporate Entertainment in Goleta Is Magic

corporate entertainment in goletaOne form of corporate entertainment is proven to be loved by attendees and guest is magic and Goleta has an award winning corporate oriented magician ready to make magic happen at your event.

His name is Gene Urban. You may not know him as he spent much of career based in Scottsdale Arizona. After attending UCSB, Gene always wanted to come back to the area. Two years ago that happened, giving the central coast a local, seasoned corporate oriented entertainer.

Gene specializes in magic and mentalism at business and other adult-focused functions. His work has taken him to 22 countries and events for many top companies including:

  • Microsoft
  • Apple
  • Siemens
  • HP
  • Lucent Technologies
  • Pfizer and so many others

What Type of Corporate Entertainment in Goleta Does Gene Urban Offer?

Gene offers a variety of entertainment and speaking options for your specific needs. Below are a few:

Close-Up or Strolling Magic. Gene is a performing member of the Magic Castle. His close-up magic is described as “unbelievable,” “scary good,” “the best I have ever seen,” and “warm and engaging.” He combines appealing magic and mind-reading in a special way. In his show, guests are often the ones seemingly performing the miracles. They feel great being the stars and this is why Gene calls his style, empowerment magic. Read more close-up magic here.

Motivational Stage Magic. Gene has an exceptional reputation for blending magic and mind-ready with powerful messages. Compelling entertainment is about creating connections and engagement, the very things successful managers and sales associates must do.

Gene will custom script his presentation to address areas you feel will benefit your staff and management. Since the performance includes stunning magic, your people will be entertained and taught valuable information. Gene calls it EnterTrainment.

presentation skills training at LMU

Gene Urban teaching at LMU.

Presentation Skills Training: It is likely you are surprised to see this category of EnterTrainment. Don’t be. For much of Gene’s career, he worked as a trade show presenter. Companies including Leucent Technologies, Southern Bell Corporation, Black & Decker and others have called on Gene to be the face of their businesses at trade shows and product launches.

Gene has delivered nearly 10,000 messages at hundreds of trade shows and events. Gene is a seasoned presenter with skills few can match. His presentation skills training will take your people to new heights of performance. Read more about it here.

How Do I Hire Gene Urban For My Event?

Call Gene Urban at 805-729-8429 to discuss your event and needs or use the form below. He will talk to you about your goals and help create a program to match. Simply stated, he wants to make magic happen for you.

Companies Trust Gene

Across The US

You Can Too

Contact Gene Today

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